Terms of Use

Effective August 6, 2026. This is the end user license agreement for the Cue app.

These Terms of Use are an agreement between you and Boyar ("we", "us"), the publisher of the Cue iPhone app and of sendoncue.com. By downloading, installing or using Cue, you agree to them. If you do not agree, do not use the app.

1. This agreement is with us, not Apple

This agreement is concluded between you and us alone, and not with Apple. We, and not Apple, are solely responsible for Cue and its contents. Apple has no obligation whatsoever to furnish any maintenance or support services with respect to Cue.

2. Your license

We grant you a limited, non-exclusive, non-transferable, revocable license to use Cue on any Apple branded products that you own or control, as permitted by the Usage Rules set out in the Apple Media Services Terms and Conditions, except that Cue may be accessed by other accounts associated with you through Family Sharing or volume purchasing.

You agree not to, and not to permit anyone else to:

• copy, sell, rent, sublicense or redistribute the app
• reverse engineer, decompile or disassemble it, except where that restriction is prohibited by law
• remove or alter any notice of ownership
• use it to send unlawful, harassing, deceptive or bulk unsolicited messages
• use it to impersonate another person in a way intended to deceive or harm

3. What Cue does and does not do

Cue schedules local reminders and prepares message drafts. It does not send messages. Every message leaves from your device, from your phone number, through Apple's Messages app, after you read it and press send. You are responsible for what you send and to whom.

Reminders depend on iOS notification delivery, on your notification permissions, and on your device being on. Cue is a helpful assistant, not a guarantee. Please do not rely on it alone for anything where missing a date carries real consequence.

Drafts are suggestions. Read them before you send them. Text generated with the help of an AI model can be wrong, awkward or unsuitable for a particular person, and you are the final editor of anything that goes out under your name.

4. Your content

The people, dates, notes and photos you put into Cue are yours, and they stay in local storage on your device. We claim no ownership of them and, because they never reach us, we cannot access, restore or recover them. Deleting the app deletes them. You are responsible for having the right to store the information you enter about other people.

5. Subscriptions and billing

• Cue Unlimited is offered as an auto renewing subscription, monthly or yearly.
• The current prices are shown inside the app before you buy, in your local currency.
• New subscribers may be offered a free trial period. If you subscribe during a free trial, the unused portion of that trial is forfeited when you buy.
• Payment is charged to your Apple Account when you confirm the purchase.
• The subscription renews automatically at the same price unless auto renew is turned off at least 24 hours before the end of the current period.
• Your account is charged for renewal within 24 hours before the end of the current period.
• You can manage the subscription and turn off auto renew in your Apple Account settings after purchase. In iOS Settings, tap your name, then Subscriptions.
• Cancelling stops the next renewal. The current period runs to its end, and it is not prorated.
• Refunds are handled by Apple under the Apple Media Services Terms and Conditions. We cannot issue them directly, but write to us and we will point you the right way.
• If we change a price, you will be told before the change takes effect and asked to agree before it is applied to your renewal.

Without an active subscription, Cue continues to work for a limited circle of people with drafts written on your device. Nothing you have entered is deleted when a subscription lapses.

6. Maintenance and support

We are solely responsible for providing any maintenance and support for Cue, as described in these terms or as required by applicable law. Apple has no obligation to provide any maintenance or support. You can reach us at hello@sendoncue.com.

7. Warranty

Cue is provided on an "as is" and "as available" basis without warranties of any kind, whether express or implied, including any implied warranties of merchantability, fitness for a particular purpose, and non infringement, to the fullest extent permitted by applicable law.

In the event of any failure of Cue to conform to any applicable warranty, you may notify Apple, and Apple will refund the purchase price for the app to you, if any. To the maximum extent permitted by applicable law, Apple will have no other warranty obligation whatsoever with respect to Cue. Any other claims, losses, liabilities, damages, costs or expenses attributable to a failure to conform to any warranty are our sole responsibility.

8. Product claims

We, and not Apple, are responsible for addressing any claims by you or any third party relating to Cue or your possession and use of it, including but not limited to product liability claims, any claim that Cue fails to conform to any applicable legal or regulatory requirement, and claims arising under consumer protection, privacy or similar legislation.

9. Intellectual property

Cue, its name, its wordmark, the illustrations including the mail pigeon, the handwritten lettering, the app's code and the contents of this website are owned by us or our licensors and are protected by copyright and trademark law. Nothing in these terms transfers any of it to you.

In the event of any third party claim that Cue or your possession and use of it infringes that third party's intellectual property rights, we, and not Apple, are solely responsible for the investigation, defense, settlement and discharge of that claim.

10. Legal compliance

You represent and warrant that you are not located in a country that is subject to a U.S. Government embargo, or that has been designated by the U.S. Government as a terrorist supporting country, and that you are not listed on any U.S. Government list of prohibited or restricted parties.

11. Third party terms

You must comply with applicable third party terms of agreement when using Cue. For example, your wireless data service agreement, and the Apple Media Services Terms and Conditions, both apply to your use of the app.

12. Apple as third party beneficiary

You and we acknowledge and agree that Apple, and Apple's subsidiaries, are third party beneficiaries of these Terms of Use, and that upon your acceptance of these terms Apple will have the right, and will be deemed to have accepted the right, to enforce these terms against you as a third party beneficiary of them.

13. Limitation of liability

To the fullest extent permitted by applicable law, we will not be liable for any indirect, incidental, special, consequential or punitive damages, or for any loss of data, relationships, opportunities or goodwill, arising out of or in connection with your use of Cue, including a reminder that did not arrive or a message that was not sent.

Our total liability for any claim relating to Cue is limited to the amount you paid us for it in the twelve months before the claim arose, or twenty five US dollars, whichever is greater. Some jurisdictions do not allow certain limitations, so parts of this section may not apply to you, and nothing here limits liability that cannot lawfully be limited.

14. Changes to the app and to these terms

We may add, change or remove features, and we may update these terms. When we make a material change we will update the effective date above and notify you in the app before it takes effect. Continuing to use Cue after that means you accept the updated terms. If you do not accept them, stop using the app and cancel any subscription.

15. Termination

This license lasts until terminated. It ends automatically if you breach these terms, and you may end it at any time by deleting the app. Sections 4, 7 through 13, and 16 survive termination.

16. Governing law

These terms are governed by the laws of the State of New York, without regard to its conflict of laws rules, and the state and federal courts located in New York County, New York have exclusive jurisdiction. If you are a consumer resident in the European Union, the United Kingdom or another jurisdiction whose law grants you the protection of your local courts and mandatory local consumer law, this section does not take those rights away from you.

17. Developer name and contact

Cue is published by Boyar, New York, New York, United States. Questions, complaints or claims about the app go to hello@sendoncue.com, and we will answer.